1. Pick a question, not a topic
"Social media" is a topic. "Which app will pass Facebook first?" is a question. Questions make people guess, and guessing makes them watch to the end.
2. Find data with a lead change
Look for 8 to 15 items over 10 or more time points where the ranking changes at least once. Good sources: World Bank, Our World in Data, company earnings reports, Statista summaries, Wikipedia tables, and your own analytics.
3. Shape the table
Put dates in the first column and one item per column, or items in the first column with dates across the top. Use rounded numbers; viewers can't read decimals at speed.
4. Build it
- Paste the table into the MakeYourChart editor.
- Choose Bar race, 9:16 and a theme.
- Write the question as the title and add a caption at the lead change.
- Set race length to 20 to 40 seconds and keep the end card.
5. Post it
Upload the MP4, add a trending sound, and put the question in your caption. Credit your source in the caption too; it builds trust and heads off "source?" comments.